Great post by local internet guru Scott Gallager.
via Local Internet Marketing for Small Business by scott on 2/5/10
SEO is marketing. You are merely marketing a business using a digital medium, rather than a traditional offline medium. A component of Marketing exposure. seo is about creating exposure. A business exposing themselves to the right audience, buyers, where the business product or service solves a buyers problem, yields the best conversion from a lead to a [...]